Case Studies: Business Development
Drive 'Em to Action
Problem...
At my very first meeting with a new attorney/client, he admitted
that he gave tons of speeches and wrote lots of articles and had absolutely
no business from any of them.
Solution...
We worked on tactics to use during speeches to stimulate the audience's immediate response. At a recent presentation with 175 in
attendance, he was stunned to receive 40 business cards, leading to 4 leads
and 2 engagements.
