Client Retention Articles & Other Resources
Browse by Category:- Featuring Dr. Allan Colman
- Sales and Business Development Strategies
- Closing Skills
- Client Relations
- Additional Resources
Featuring Dr. Allan Colman
- Law360.com, October 2010
How to Navigate the Gray Area of Partner Departures - Law360.com, August 2010
How to Ramp Up Efficiency and Drive Down Client Bills - Law360.com, April 2010
Firms Look To 'In-Sourcing' To Slash Costs - National Law Journal, June 2009
Midsize Hot List : In This Economy, The Old Rules No Longer Apply - Legal Press Feature
Profile of Dr. Allan Colman and his approach to closing more business
Articles by Dr. Allan Colman and the Closers Group
Sales & Business Development Strategies
- Closing the Deal, Managing Partner, September 2011
- 2011 Attorney Marketing: Where Do You Stand? By: Allan Colman, Published on Law360.com, August, 2011
- Preparing for Things That Go Bump in the Night (PDF)
Jul. '11, Marketing the Law Firm - Legal Sales Closing Tip: Great Coaches Get Great Results
- Legal Sales Training by the Numbers: It's as Simple as "3-4-5", published in Bloomberg Law Reports - Law Firm Management, April, 2011
- Five Ways to Avoid Running Afoul with Your Social Networking Programs (PDF) by: Todd Felts and Bob Gero
- Rules of the Game: Business Development for Lawyers published in Precedent, a Quarterly Publication of the Missouri Bar; Bench & Bar of Minnesota
- Taglines Revisited: How They Support Business Development, How They Don't published in Bloomberg Law Reports
- Selling Services to Law Firms: Are You Up to the Challenge?
- Another Weapon in the Midsize Firm Arsenal
- Lateral Attorneys and New Business Development By: Bob Gero
- Facilitating Follow-Up By: Bob Gero
- How Does Your Garden Grow? By: Jonathan Asperger
- The Value of Pro Bono Work for Business Development
- Legal Marketing When Funds Are Tight
Nov 09, The Daily Journal - Firms Hesitant to Invest in Business Development (PDF) or
Law360 - Subscribers Only - Outside Sales Experts a Double-Edged Sword for Firms (PDF) or
Law360 - Subscribers Only - Consultants Must Now Deliver Greater Bottom Line Benefits, According to New Survey
- Facebook's Flipside
Jun 09, The Daily Journal - Capturing
the Current Mood
May 09, Marketing the Law Firm - Will Better Times Mean Business as Usual?
- To Lawyers Switching Practice Areas—Not So Fast
- How to Make Bad News Good for Your Bottom Line
- Is Your Law Firm Branded?
- How
to Turn Your Firm’s Website into a Lead Generating Machine
- Popping
the Question: The Do-or-Die Business Development Moment
Feb 09, Marketing the Law Firm - Fostering
Diversity in a Skeptical Marketplace
Jan 09, Diversity Executive - Marketing
and Business Development for Senior Associates
Fall 2008, The Woman Advocate - Another Attorney Marketing Myth: Your Website is not your Business Card.
- A
Three-Way Street: Rewarding Lawyers for Client-Based Marketing and Business Development
Dec 08, Law Journal Newsletters - Marketing the Law Firm - Closers Group Busts More Myths in Business Development
- Closers Framework: Linking Marketing with Sales Strategy
- How to Make Your Target Lean In
- Attorney Marketing Culture Clash - Aug 08
- Know Thyself and Fast - A Differential
Diagnosis to End a Business Growth Impasse
July 08, Law Journal Newsletters - Marketing the Law Firm - Tier I Sales Techniques - Know Your Competition
- Marketing
and Law Firm Mergers
Mar 08, The Recorder - The Power of Personal Connections in Law Firm Marketing
- Soft Sales Techniques for Specialty Law Firms
- First Tier Business Development
- The Top 5 Myths about Business Development
- An
Agenda for Success
Dec 07, Diversity and The Bar - Turn Rejection Into a Future Close
- Trading Places
Closing Skills
- Red Zone Purgatory: How to Navigate through the Netherworld of Legal Sales
- Closing
Skills in the Red Zone
Jan 08, Law Journal Newsletters - Marketing the Law Firm - Closing in the Red Zone
- Closing Skills in a Down Economy
- Client Speak: The Red Zone Is Wide Open - In a Troubled Economy, New Business Opportunities Still Abound
- Every Question is a Sales Pitch in the Making
- Client
Speak: What Client Knowledge Actually Means
Dec 07, Law Journal Newsletters - Marketing the Law Firm - Inside the Huddle: Pre-Client Sales Meetings that Work
- Fine
Art of Closing the Deal
Feb 07, Of Counsel - Stop
Planning and Start Closing
Aug 06, Of Counsel - The
Fine Art of Closing
Aug 07, Legal Marketing Association
Client Relations
- Keys to Client Relationships
- Client Retention Program
- Ask Your Clients For Their Business
- Look to Others for Client Retention
- In a Down Economy, Transparency May Save Your Skin!
- Client
Co-Marketing
Jul 07, Law Journal Newsletters - Marketing the Law Firm - A
Moving Target
Sept 07, Legal Marketing Association - A Matrix
of Understanding
May 07, Law Journal Newsletters - Marketing the Law Firm - Do
You Know What Companies Really Want?
Mar 07, Law Journal Newsletters - Marketing the Law Firm - Missing
in Action
Nov 06, Of Counsel - Decision
by Trial, LexisNexis, Executive Editors Dr. Allan H. Colman
and Dr. Philip K. Anthony, 2002. - Understanding the Client...
Sometimes a Very Sensitive Art
May 08, Law Journal Newsletters - Marketing the Law Firm - Client Retention:
A Most Inadequate Concept
September, 2008, Law Journal Newsletters - Marketing the Law Firm
